报告目录：
一、中国婴幼儿奶粉全面营养行业发展背景及现状分析1.中国婴幼儿奶粉市场的发展历程2.中国婴幼儿配方奶粉的迭代历程3.婴幼儿配方奶粉新国标正式实施，助力营养更加全面和科学4.新国标定义科学喂养，婴幼儿奶粉进入全面营养均衡新时代5.婴幼儿全面营养奶粉的定义6.婴幼儿奶粉企业动态：企业布局全面营养产品7.消费升级驱动高品质婴幼儿奶粉需求提升8.中国婴幼儿全面营养奶粉产业链图谱
二、中国婴幼儿全面营养奶粉行业消费行为调研分析1.中国婴幼儿奶粉行业消费者画像2.产品品质及营养多样性成消费者首要考虑因素3.中高端价位婴幼儿配方奶粉受青睐4.线下购买仍为主要渠道，电商渠道发展迅速5.荷兰地区成首选，消费者偏好欧洲奶源产地奶粉6.消费者期待婴幼儿奶粉营养均衡全面7.奶粉选购侧重科学配比与均衡营养8.消费者注重婴幼儿奶粉产品功效全面9.消费者高度认同全面营养婴幼儿奶粉价值，多数愿为其买单10.婴幼儿全面营养奶粉获高满意度
三、中国婴幼儿全面营养奶粉行业标杆案例研究1.婴幼儿全面营养奶粉行业标杆案例：海普诺凯1897（一）2.婴幼儿全面营养奶粉行业标杆案例：海普诺凯1897（二）3.婴幼儿全面营养奶粉行业标杆案例：海普诺凯1897（三）4.婴幼儿全面营养奶粉行业典型案例：海普诺凯1897（四）5.婴幼儿全面营养奶粉行业标杆案例：合生元（一）6.婴幼儿全面营养奶粉行业标杆案例：合生元（二）7.婴幼儿全面营养奶粉行业标杆案例：君乐宝（一）8.婴幼儿全面营养奶粉行业标杆案例分析：君乐宝（二）
四、中国婴幼儿全面营养奶粉行业发展趋势1.中国婴幼儿全面营养奶粉行业发展趋势（一）2.中国婴幼儿全面营养奶粉行业发展趋势（二）
图表目录：图表1.婴幼儿配方奶粉新旧国标的可选择成分对比图表2.婴幼儿全面营养奶粉图表3.1980-2023年中国居民人均消费支出与人均可支配收入图表4.中国婴幼儿奶粉消费者画像图表5.中国消费者选择婴幼儿奶粉的关注要素图表6.中国消费者购买婴幼儿奶粉价格分布图表7.中国消费者购买婴幼儿奶粉的渠道分布图表8.中国消费者关于婴幼儿奶粉的奶源原产地偏好图表9.中国消费者对婴幼儿奶粉产品的改进建议图表10.中国消费者选购婴幼儿奶粉的特征图表11.中国消费者购买婴幼儿奶粉时关注的营养成分图表12.中国消费者认为婴幼儿奶粉应具备的功效图表13.中国消费者对主打“全面营养”婴幼儿奶粉的购买需求图表14.中国消费者对所购买的“全面营养”婴幼儿奶粉满意度图表15.中国消费者给他人推荐“全面营养”的婴幼儿奶粉的意愿度图表16.海普诺凯1897发展历程图表17.海普诺凯1897产品渠道布局图表18.海普诺凯1897产品介绍图表19.海普诺凯1897品牌实力图表20.海普诺凯1897荣誉概览图表21.合生元全球科研赋能“新国标”系列奶粉
figure1.Comparison of optional ingredients between new and old national standards for infant formula milk powderfigure2.Comprehensive nutritional milk powder for infants and young childrenfigure3.Per Capita Consumption Expenditure and Per Capita Disposable Income of Chinese Residents from 1980 to 2023figure4.Portrait of Chinese Infant Milk Powder consumersfigure5.The key factors that Chinese consumers pay attention to when choosing Infant Milk Powderfigure6.Price distribution of Chinese consumers purchasing Infant Milk Powderfigure7.Distribution of channels for Chinese consumers to purchase Infant Milk Powderfigure8.Chinese consumers preference for the origin of Infant Milk Powderfigure9.Improvement suggestions from Chinese consumers for Infant Milk Powder productsfigure10.The characteristics of Chinese consumers choosing Infant Milk Powderfigure11.Nutritional components that Chinese consumers pay attention to when purchasing Infant Milk Powderfigure12.Chinese consumers believe that Infant Milk Powder should have the necessary benefitsfigure13.The purchasing demand of Chinese consumers for Infant Milk Powder with a focus on “comprehensive nutrition”figure14.Chinese consumers are satisfied with the purchase of “comprehensive nutrition” Infant Milk Powderfigure15.The willingness of Chinese consumers to recommend “comprehensive nutrition” Infant Milk Powder to othersfigure16.Hyproca 1897 Historyfigure17.Hyproca 1897 product channel layoutfigure18.Hyproca 1897 Product Introductionfigure19.Hyproca 1897 brand strengthfigure20.Overview of the Honors of Hyproca 1897figure21.Biostimes global scientific research empowers the “new national standard” series of milk powder